Legal

Privacy Policy

Effective Date: July 1, 2026

1. Introduction

Welcome to Let’s Talk PBM (“we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and protect information about you when you visit our website at www.letstalkpbm.com (the “Site”). Let’s Talk PBM is a podcast and educational platform dedicated to exploring Patient Blood Management (PBM) — covering industry trends, policy developments, expert interviews, and resources for healthcare professionals, employers, plan sponsors, and other stakeholders.

By accessing or using our Site, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Site.

2. Information We Collect

2.1 Information You Provide Directly

We collect personal information only when you voluntarily submit it to us through our contact form. The information we collect includes:

  • First and last name
  • Email address
  • Phone number
  • Job title
  • Organization or company name
  • Your message or inquiry

We do not require you to create an account to access any content on the Site. All content, including podcast episodes, articles, and educational resources, is freely available without registration.

2.2 Automatically Collected Information

When you visit the Site, certain technical information may be collected automatically by standard web technologies, including:

  • Browser type and version
  • Device type and operating system
  • IP address (used for general geographic analytics, not individual identification)
  • Pages visited and time spent on the Site
  • Referring URL (how you arrived at the Site)
  • Mouse movements, clicks, scrolls, and navigation patterns
  • Session replays and heatmap data reflecting on-page interactions

This information is used to understand how visitors use our Site and to improve the user experience. It is not used to identify individual users.

2.3 Microsoft Clarity

We use Microsoft Clarity, a behavioral analytics tool provided by Microsoft Corporation, to better understand how visitors interact with our Site. Microsoft Clarity captures data such as:

  • Session recordings (anonymized replays of user navigation and interactions)
  • Heatmaps showing aggregated click, scroll, and attention patterns
  • Page engagement metrics including time on page and click sequences
  • Device, browser, and operating system information

Microsoft Clarity uses cookies and similar tracking technologies to collect this data. Session recordings do not capture keystrokes entered into sensitive fields, and the tool is configured to mask personally identifiable information where possible.

Data collected by Microsoft Clarity is processed and stored by Microsoft in accordance with Microsoft’s Privacy Statement, available at https://privacy.microsoft.com/privacystatement. By using our Site, you acknowledge and consent to the use of Microsoft Clarity for these purposes.

If you opt out of Microsoft Clarity tracking, you may do so by enabling the Do Not Track (DNT) setting in your browser, using a browser extension that blocks analytics scripts, or visiting Microsoft’s opt-out page at https://choice.microsoft.com/opt-out.

2.4 Cookies and Similar Technologies

Our Site uses cookies — small text files stored on your device — to support standard website functionality, behavioral analytics (including Microsoft Clarity), and general usage measurement. You can control or disable cookies through your browser settings; however, doing so may limit certain Site features or prevent behavioral analytics tools from functioning. We do not use cookies to serve advertising or to track your activity across unrelated third-party websites.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to your inquiry or message submitted via the contact form
  • To communicate with you about topics you have raised
  • To improve the functionality and content of the Site
  • To analyze user behavior and interaction patterns (via Microsoft Clarity) to enhance the user experience
  • To understand general usage patterns through aggregate analytics
  • To comply with applicable legal obligations

We do not use your personal information for automated decision-making or profiling, and we do not sell, rent, or lease your personal information to any third party.

4. Affiliate Products and Third-Party Links

The Site may feature references to affiliate products or services that may be relevant to our audience. Any link to an affiliate product is clearly presented and requires your active choice — you must click a designated button or link to visit an affiliate site. We do not automatically redirect you to affiliate products, nor do we share your personal information with affiliates.

When you click an affiliate link and visit a third-party website, you leave our Site. Those third-party websites have their own privacy policies and data practices that we do not control and are not responsible for. We encourage you to review the privacy policy of any third-party site you visit.

We may receive compensation when you click on or make a purchase through affiliate links. This does not affect the price you pay and does not influence our editorial content or guest selection.

5. How We Share Your Information

We do not sell, trade, or otherwise transfer your personal information to outside parties except in the limited circumstances described below:

  • Service Providers: We may share your information with trusted third-party service providers who assist in operating our Site (e.g., website hosting, email delivery, analytics platforms including Microsoft Clarity). These providers are contractually obligated to keep your information confidential and to use it only for the purposes we specify.
  • Legal Requirements: We may disclose your information if required to do so by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via the Site if such a change occurs.

Under no circumstances do we share your personal information with third parties for their own marketing purposes.

6. Data Retention

We retain personal information submitted through our contact form only for as long as necessary to fulfill the purpose for which it was collected — generally, to respond to your inquiry and any reasonable follow-up communication — and as required by applicable law. Behavioral data collected through Microsoft Clarity is retained in accordance with Microsoft’s data retention policies. When your information is no longer needed, we will securely delete or anonymize it.

7. Data Security

We take reasonable technical and organizational measures to protect the personal information we collect from unauthorized access, use, alteration, or destruction. These measures include use of secure HTTPS connections and access controls on systems that store your data.

However, no method of internet transmission or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.

8. Children’s Privacy

Our Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child under 13, please contact us immediately and we will take steps to delete it.

9. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information, including the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Withdraw consent where processing is based on consent
  • Opt out of behavioral tracking (see Section 2.3 for Microsoft Clarity opt-out options)
  • Lodge a complaint with a data protection authority

To exercise any of these rights, please contact us using the information in Section 11 below. We will respond to your request within a reasonable timeframe and in accordance with applicable law.

10. California Residents — Additional Disclosures

If you are a California resident, the California Consumer Privacy Act (CCPA) may provide you with additional rights regarding your personal information. Specifically, you have the right to know what personal information we collect, to request deletion of your personal information, and to opt out of the sale of personal information. We do not sell personal information. Behavioral analytics data collected through Microsoft Clarity is processed by Microsoft as a service provider on our behalf and is not sold. To submit a request under the CCPA, please contact us using the details in Section 11.

11. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy or your personal information, please contact us at:

Let’s Talk PBM

Website: www.letstalkpbm.com

You may also use the contact form available on our Site to reach us directly.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, the Site’s features, or applicable law. When we do, we will revise the Effective Date at the top of this page. We encourage you to review this Privacy Policy periodically. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.

This Privacy Policy was last reviewed and updated on July 1, 2026.